Friday 29 May 2020 | attractions-kit.net: The search engine for attractions buyers

17 Dec 2019

Reeses Cupfusion opens at Hersheypark

Supplier: Alterface

More Alterface details
Reese's Cupfusion takes guests on an adventure through a futuristic Reese's factory
Alterface has partnered with Sally Dark Rides and Raven Sun Creative to create a new dark ride experience at the Hersheypark in Pennsylvania, US.

Called Reese's Cupfusion, the ride takes guests on an adventure through a futuristic Reese's factory where they become agents tasked with protecting the Crystal Cup, a legendary artefact that stores Cupfusion energy, powered by the love of peanut butter cups, to power the factory. Riders, under the leadership of Commander Cup, go into battle against Mint the Merciless and the League of Misfit Candy, who are out to steal the cup.

As they make their way through the ride, guests score points by shooting fixed- and motion-based targets and can unlock additional features, as well as score bonus points through co-operative game play.

Vikki Hultquist, general manager of Attractions and Entertainment at Hersheypark, said: "It's a sweet and sensory adventure that creates a unique and memorable experience.

"As our first story-based attraction, it offers multiple ways to play all year round."

The ride was constructed by Sally, with all creative elements were designed by Raven Sun Creative. Alterface were responsible for the interactivity, installing its Salto show management technology, which manages the ride's complex gameplay, as well as audio, lighting, shooting, animatronics and video content.

Rich Hill, creative director at Sally Dark rides, said: "The ride is a big step forward for interactive dark rides as there are more targets in this ride than any attraction in the world."

"The true test for Alterface's system was being able to handle as many targets - practical targets, small media targets on monitors and large media targets on screens - as it could. It performed really good," Hill added.

Benoit Cornet, CEO and founder of Alterface, said: "Reese's Cupfusion is again a wonderful example of how interactive dark rides create fun for the entire family, yet still challenge individual players."

"At Hersheypark, families emotionally connect with the Reese brand, this is enhanced as they are immersed into a compelling adventure," Cornet added.


Supplier: Alterface
1300 Wavre Belgium
Alterface S.A. offers a range of interactive multimedia systems, innovative and life-like, recreational and educational for museums, science centers, and amusement parks. Alterface has been in business since 2001.
Web: www.alterface.com

Click here to visit Alterface's leisure-kit listing


Connect with
attractions-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
On the Cover

Greta Thunberg

Climate change activist inspires the world to look at their carbon footprints but what steps are attractions taking?
View feature>>
Catalogue gallery
 
Company profile
 
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Attractions jobs
Powered by
leisureopportunities.com
 
Attractions news
Powered by
leisureopportunities.com
07 May 2020
BIG creates spiral museum for Swiss watchmaker Audemars Piguet

Swiss luxury watchmaker Audemars Piguet will open a museum celebrating the company history next month (June 2020).
More>>
29 Apr 2020
Israel's tourism industry begins gradual relaunch – some hotels given green light to open

Hotels and accommodations in Israel with ground floor rooms have been given permission to reopen for business – but only for domestic tourism.
More>>
 
Diary dates
Powered by
leisurediary.com
09-11 Jul 2020
TEA Summit & Thea Awards Gala

Disneyland Hotel Anaheim
United States
More>>
22-24 Sep 2020
IAAPA Expo Europe

Paris Expo Porte de Versailles London
France
More>>
08 Oct 2020
VAC 2020 (The Annual National Conference of Visitor Attractions)

Queen Elizabeth II Conference Centre London
United Kingdom
More>>
 
Property & tenders
Powered by
leisureproperty.com
Unique partnership opportunity to develop an outstanding health & wellness retreat
Location: Greywell, Hampshire
Company:Barnsgrove Health and Wellness Club
More>>
Opportunity to Operate Allestree Park Golf Course
Location:
Company: Derby City Council
More>>
Sale of Exceptional Development Site: Portugal's first truly holistic wellness retreat
Location:
Company:Cadavais Investimentos Turisticos
More>>

 

To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd